Basically Google Panda update is a simply a change in Google algorithm. Google has changed this and hopes to get rid of some of those content farms. These sites often have pretty low quality content, pretty much in existence due to the tons and tons of revenue sharing ads.

These are the sites that will be mostly affected by this Google Panda update. The reason that Google has done this because many times these sites were simply employed great SEO tactics and that would mean that these sites sometimes outrank legitimate sites. These legitimate sites would often suffer so Google decided to step up to the plane and change things around.

What makes a site consider a content farm? Google spent much time in being able to determine what is really consider a content farm and what is not. What they did was rather unique actually. They asked for the help of people like you and I.  They developed a researched team and would ask them certain questions such as; Do you as a customer feel safe giving your credit card to this site? Or would you feel comfortable giving your family member prescription drug order from this site?

From the data that was collected here, they split these sites into high quality score and low quality score. From there they try to find out what was different   and where would they really come up with this new algorithm.

What are the other major factors that also help it to determine if the site as a content farm was the number of ads found on each page? Most importantly was the content to ads ratio. Think about it. If you were into a site that was loaded with ads and you had to scroll all the way down the page just to find the content, would you consider this as a high quality site? Chances are you would not.

Therefore, if your site provide valuable information to the potential customers then you have nothing to worry about Google Panda Update

Related Posts

1. Post Panda SEO (The Social Algorithm)

2. A Google’s New Algorithm Update and How You Can Take Advantage Of It

Technorati Tags: google panda, google panda update, google ranking, google update 2011, seo

A few days ago, Google updated its algorithm based on a previous “Caffeine” update. The idea is simply to bring more “freshness” to search engine results.

The underlying hypothesis is that relevant results are the ones relevant now. Of course it’s an idea they had to steal from social networks and other human powered reviewed information networks.

Google says it will affect 35% of the search engine results, since they will try as much as possible, and for any query, to weigh whether you want to find fresh information or not.

The most interesting thing to me is that now Google renders Javascript!

Yes, they will index everything in the Facebook comments (on any page you have FB comments enabled).

Of course this new update will help many people get top rankings simply because they post new / fresh content onto their website on a regular basis (Google getting closer to “real time” indexing), and by allowing other people to comment, especially through Facebook comment box.

An idea that could really help any of your blog or web page to stand out of the crowd: drop a FB comment box in there, and run a comment contest among your readers (you should ask them to comment about a specific article you wrote making sure your “keywords” will be the main topic).

Alternatively, you could hire people at fiverr to start populating your FB comments section with relevant comments.

Panda’s update was about decreasing the relevancy of content farm (for example, you won’t find many top rankings from Ezinearticles articles)

Caffine’s update (which is improved today) is about relevancy through freshness. And they understand social network content (like Facebook comments) are part of it and must be indexed to evaluate relevancy and “real time” freshness.

I hope this was useful and that it will help you get higher rankings. On my end, my teams already started implementing this on many of our web properties. Do not procrastinate, it’s easy to do, and you’ll get results for sure.

Technorati Tags: Google Caffeine's Update, google panda update, seo, web traffic